Menu Close


Search Engine Optimization Explained

Search Engine Optimization (SEO) is the process of improving the quality of website by optimizing images, videos adding the correct type of headlines and building back links to improve the traffic to a website or a web page from search engines. SEO targets unpaid website traffic / organic website traffic rather than direct traffic or paid traffic.

Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.

We take your website and optimize it so that it features on Google and all the other search engines available.

Search Engine Optimization Process

We start with a FREE SEO site audit, this will help us understand what needs to be done and how long it will take to improve your overall ranking score.

Each website is unique, small websites are much easier and faster to optimize than large websites with multiple pages, categories and sub sections. We base our quotation on the size of the website and the level of SEO which needs to be done.

Google does not rank websites from day one, they give you a score and only once the score improved and Google reviewed your website again, that’s when you start ranking higher. This process can take weeks and sometimes months. 

We try to speed up the process by doing both On-Site & Off-Site SEO.

Search Engine Optimization Timelines

Each website is unique, therefor the time to perform all the relevant SEO tasks might vary.

Estimated times to rank different type of websites:
If the website does not rank at all then we can get the website up within 3 to 7 days.
We can’t guarantee any specific timeframe due to Google’s algorithm to rank you on the first page of Google but most of the time we rank websites high on Google rankings within 2 to 3 months.

Enquire About Our SEO Services

Click on the button below if you would like us to do a FREE site audit done on your current website or if you would like to get a quote.

Click on the button below and fill in the form.

Search Engine Optimization Banner
Website Ink Logo | Website Development and Digital Marketing Agency

Search Engine Optimization Enquiry